Post by account_disabled on Feb 25, 2024 9:28:04 GMT
T he world of commerce has undergone enormous changes in the last twenty years and one of the main reasons is certainly the development of technologies linked to digital and, in particular, the web. Today, online purchases have increased dramatically and the discussion on the future of physical stores is increasingly heated. Naturally the fear is that of witnessing the extinction of Retail generated by the proliferation of eCommerce. The ever-increasing number of online shops is certainly a revolution for businesses, but this socioeconomic change must be addressed by analyzing the situation and adapting sales activities to the new needs of customers. Is your e-commerce not performing as you would like? Discover business data, common errors and some best practices to follow! Will all physical stores close due to eCommerce? Thinking about how Amazon's business volume grew during the lockdown caused by Coronavirus, the answer would seem to be "yes" or "it's just a matter of time", but that's not really the case.
The trend that can be seen when analyzing the data is that physical stores become increasingly specialized and dedicated to specific market niches. The point of sale that offers a wide range of products to attract different types of customers will find it increasingly difficult to compete with the offers and services of eCommerce, while the shop that sells selected products for a specific target audience will continue Macedonia WhatsApp Number List to sell . A further factor to always take into consideration is the relationship between seller and buyer, this applies both online and offline. You may also be interested in: " How to choose the ecommerce platform to best manage it " The importance of the Human to Human relationship ecommerce vs retail the importance of the Human to Human relationship Sales are not only affected by the typical characteristics of digital commerce: simplicity in finding products, advantageous prices, convenience of home delivery.
Very often it is still human relationships that make the difference , which seem to have little to do with online sales systems and, instead, are crucial both inside and outside the internet . Attention to the person who is about to purchase or who is already a customer is what creates a strong bond between company or store and buyer. The Human to Human relationship is of fundamental importance for the physical store in which the merchant "pampers" the customer by greeting him with a smile, helping him with his choice, inviting him to return. It is true that the competition from eCommerce is very strong, but if the real point of sale wants to survive the digital offensive it must necessarily focus on the details that give people excellent sensations and which, therefore, make them come back to buy. The care given to the service given to one's public influences sales as much as the characteristics listed at the beginning of this paragraph and the thing that is often not understood is that the human relationship typical of physical retail must be transposed into the web sales sector .
The trend that can be seen when analyzing the data is that physical stores become increasingly specialized and dedicated to specific market niches. The point of sale that offers a wide range of products to attract different types of customers will find it increasingly difficult to compete with the offers and services of eCommerce, while the shop that sells selected products for a specific target audience will continue Macedonia WhatsApp Number List to sell . A further factor to always take into consideration is the relationship between seller and buyer, this applies both online and offline. You may also be interested in: " How to choose the ecommerce platform to best manage it " The importance of the Human to Human relationship ecommerce vs retail the importance of the Human to Human relationship Sales are not only affected by the typical characteristics of digital commerce: simplicity in finding products, advantageous prices, convenience of home delivery.
Very often it is still human relationships that make the difference , which seem to have little to do with online sales systems and, instead, are crucial both inside and outside the internet . Attention to the person who is about to purchase or who is already a customer is what creates a strong bond between company or store and buyer. The Human to Human relationship is of fundamental importance for the physical store in which the merchant "pampers" the customer by greeting him with a smile, helping him with his choice, inviting him to return. It is true that the competition from eCommerce is very strong, but if the real point of sale wants to survive the digital offensive it must necessarily focus on the details that give people excellent sensations and which, therefore, make them come back to buy. The care given to the service given to one's public influences sales as much as the characteristics listed at the beginning of this paragraph and the thing that is often not understood is that the human relationship typical of physical retail must be transposed into the web sales sector .